Great Minds Think Alike – and appreciate the same GORGEOUS flowers!

The Hollywood Farmer’s Market is a colorful place.  With fruit and vegetable vendors, musicians and, well, Hollywood natives, there’s never a shortage of sights to see.  But this past weekend, one flower stall stopped me in my tracks.

Silverlake Farms' display at the Hollywood Farmer's Market

Silverlake Farms’ ranunculus alone were priceless, but then there were the anemones, and all sorts of other wildflowers so bright and colorful they looked good enough to eat.  Or at least good enough to randomly grab a bunch, tie it up in some ribbon, and send any high-end bride straight down the aisle.

But the best part came when I asked owner/urban farmer Tara Kolla if she sold wholesale.  She asked if I was in the industry, and I explained I worked for a floral design studio in Palm Springs.  “Oh yeah” she replied. “They were here last week.”  Apparently Greg and Al had been at the market during their pre-Oscar delivery,  and had the identical reaction to her deliciously beautiful flowers.  And when I talked to Greg, he told me they would be working out an arrangement to get their hands on some of Tara’s blooms.  “Weren’t those ranunculus amazing?” Greg asked.  Great minds think alike!

White ranunculus. Good enough to eat!

 

Market Watch: An Urban Farmer’s Passion Blooms Again (Latimes.com)

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Why ProFlowers Is Embarrassing Me. (Hint: It’s Not The Terrible Arrangement In The Watering Can)

Don’t get me wrong.The pseudo-english-garden-in-a-pink-watering-can is pretty bad. But no, Proflowers.Com is making floral professionals mad by sponsoring Rush Limbaugh’s radio show despite the hideous garbage he’s been spewing. Floral Professionals cannot be lumped into one political group.  We can, however generally be united under the banner of “flowers and floral designers’ job is to make people happy.” We’re a pro-happiness bunch.

Our job as floral designers is to enhance life. To make it more beautiful, more meaningful and more fragrant. Not to spread ugliness and negativity. Come on ProFlowers, get with the ProGram.  Be pro-flowers, pro-love, pro-happiness.

How could this make you anything but happy?

 

 

 

 

 

 

 

 

 

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Feeling the Authentic Post V-Day LOVE!

Is it weird to feel the love strongest after Valentine’s Day? Not for a floral design company. We’re authentic romance enthusiasts.

It’s a rush running all over town delivering happiness in solid form to people.  And on Valentine’s Day it’s overwhelming – too fast, too furious and all goes by in a blink.  So the day after “the day,” it finally comes washing back over you quite how much of an effect you had on people’s day, romances and relationships in that 18 hours of sheer madness. And it feels really good.

I often comment about how lucky we are to work around beauty and love all day long.  And that’s meant literally – the beauty of flowers, and the glow of engaged couples is intoxicating.  It’s hard not to be happy helping brides to be pick out ways to make their weddings beautiful.  But there’s something so pure about delivering Valentine’s flowers to a girl who doesn’t think they are for her, or watching a couple married 30 years turn to teenagers over a bouquet of red roses.  Secret admirers, mothers to sons, there’s just something special about that Valentine love.  So pardon us if we’re still reveling in it. We’re suckers for romance, it kind of comes with the territory.  We’d better be, or we couldn’t be in this wacky, crazy business, or at least we wouldn’t be very good at it.

Authenticity makes the difference whether you’re running for president, or if you’re running all over town with a van full of Valentine’s flowers. We are who we are, and that makes our business what it is, and our events (particularly weddings) what they are.  Us? Happy and grateful.  Our business? On a terrific roll.  Our weddings?  Beautiful, and authentically romantic.

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